Important of Keyword Research

If you’re going to handle any campaign, research is critical to their success. What this implies is that you must know how to research your audience and your keywords, and also have a clear idea of what their corresponding market is. Only then are you going to experience a lot more success and efficiency in your niche business.

Let the writing find the niche

Nevertheless the piece of advice to give beginners is not to be concerned to excess about a niche. Instead, when you get started to write your pages to build up your website, simply empty your head and write. Your niche will definitely show through the way a rough gemstone shines when polished.

This is because as you keep writing, two things will surface. The very first is what you are truly passionate about, and the second will be so that you can decide if you can muster the courage to stick with this “passionate but seemingly challenging task” over the long-term.

Difficulties you could face

Even little matters will test your courage. For example , you may well be faced with ways to get something right with the use of a keyword.

Say, if you do a search for the long tail keyword like “How to make money online from home, ” and the Google keyword tool shows you there are a certain number of good monthly searches and not many competing sites, then it great to use, right?

Also, when you start to write your articles, do you have to use the whole phrase “How to generate income online from home” or could you just use the individual words in the phrase? For example , if you were to use ‘money’ by itself within a different phrase, how would you know that money is a keyword on their own?

Possible answers

Sure, if the Google tool displays several searches for your term and fewer competing sites, then you have a gold mine.

In effect, when you do a search for an one-word keyword or for a long tail keyword (the keyword phrase or the one containing more than one word), the keyword research tool will return the results for the exact term or words you came into to look for. As the term “How to generate income online from home” is a keyword phrase, the key phrase tool will look for all exact matches to that specific term. In the event you decide to write an article about “How to generate income online from home”, you have to use all the words just as you entered them, that is, in that word order, so that the search engines can rank your article for that term.

Which is more important? Site subject or domain name?

Another thing you could have to worry about is: what counts more as keywords, it of your site or the name of your website?

Both the title of your site and the name of your website should ideally be structured on keywords. You would want to be rank for both so that you can simply be found, would not you?

The other part of the question is, you are about to write an article titled “How to earn a living online from home”, of course, if beside that phrase, you could also include individual keywords like “money”? Might be a related question could be, do you search the individual keywords by entering them as sole words? You may also be worrying about the fact that researching, and especially, using single keywords are not always going to bring up the effect that you hope for. So how do you do your search?

The truth is that the keyword phrase “How to generate profits online from home” contains several keywords. Right now there is “How to”, “make money”, “money”, “make money online”, “make money online from home”, and even the long tail keyword itself “How to make money online from home”.

So SEO wise, you may literally get ranked six times for that one keyword term, because of the combinations of all the keywords in that one phrase.

But for each keyword in that term to serve your SEO purposes, you must search each.

You could first search your long-tail key word phrase and copy down the matches that will bring in good traffic but at the same time have little competition. Idem for the short end and single word key word phrases. Finally you will conclude with a certain number of high switching keywords for your article.

But a word of caution is essential here. Conduct not stuff your article with keywords nor with awkward ones. Google will punish you for that. The keywords must fit in properly with the general flow of your article. Know that at the end you’re writing for a human reader and not for the major search engines robot.

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